My Services
See how I can help you:
I can be your fractional or Interim Marketing Manager, from a strategy to its execution to provide you the results. For larger projects, I work with a proven team of specialists (SEM, SEO, video). Stepping into a new market you will need a trustworthy partner. Here I am!
Marketing Plan – prep & execution
As a data-driven marketer I analyze your target audience, competitive landscape, and current marketing efforts to develop a customized plan aligned with your business goals. On each stage I track results to ensure your marketing delivers measurable ROI and growth.
FULL TIME – click for more
I’ll take care of the entire process: from your marketing plan to its implementation. I won’t leave you with 50-pages theoretical strategy on the paper 😉
Interim Manager
I provide business continuity when your in-house marketing professional is unavailable. I seamlessly fill the gap, ensuring uninterrupted operations. This is a dedicated support that minimizes losses and ensures your lead generation during time of transition.
FULL TIME – click for more
In this role I’ll be supporting your company for a given time, being fully dedicated to your business.
Marketing as a Service.
Flexible, monthly support
Are you a small company? You don’t want to build your in-house marketing? Don’t have time to coordinate external agency?
Stay flexible! We can customize a plan with a few dedicated hours per month to meet your specific marketing needs.
HOURLY / MONTHLY – click here
We can agree on hourly payment or monthly subscription.
Project / Fractional support
If you need just project to deliver or hourly support – here I am!
Webinars, conferences, mailings, LinkedIn trainings: Sales Navigator, LinkedIn Content Creation, LinkedIn Ghostwriting, team workshops, copywriting, articles, websites administration.
HOURLY / MONTHLY – click here
We can agree on hourly payment or monthly subscription.
Featured Works
Selected Case Studies – highlights of my work.
These are just samples of implementation and projects I’m most proud of. If you want to know more ask me to share more details and references.
marketing strategy
Local marketing strategy and targets growth on Polish market.
As the Head of Marketing & Customer Service, I created from scratch successful marketing strategy.
I not only achieved MQL’s targets but consistently exceeded them year by year. This resulted in remarkable year-to-year growth, including:
- 313% increase in opportunities in 2018 (vs. 2017),
- 52% growth in 2019,
- 18% in 2020,
- 13% in both 2021 and 2022
Marketing as a Service
Customizes marketing support as a fractional manager.
QuickerSim is an engineering software house with the agile approach in its DNA and needed resilient adaptive marketer on demand. We have been cooperating since 2 years, during which I regularly conduct for them:
- LinkedIn lead gen campaigns: 5-16 leads/monthly,
- webinars: 40-406 registrants/event
- website management: refurbishment of the main English website and creating Polish version.
Testimonials & Reviews
Client Testimonials: read their stories!
Katarzyna gave us the push forward we needed to get to the next step in terms of marketing and communication for Polish market. Her expertise and strategic approach have significantly improved our sales efforts.
Her professionalism, dedication, and insightful contributions have been invaluable to our go-to-market.
From the very beginning, it has been an absolute pleasure working with her.
Fredrik Laurin
VD pa Entrade AB.
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Katarzyna presented herself with impeccable preparation, demonstrating that she understood well my needs.
With great passion she dedicated herself to the work as if it were her own, offering ideas and creative contributions that enriched the process.
It was evident that she put her full effort into the project to ensure its success, demonstrating excellent collaboration skills and strong attention to detail.
Roberta Lucchetti
Hansen’s Beck partner, business coach & trainer
Katarzyna has a hunting mindset for lead generation and is very sales orientated. She knows how to identify prospects, nurture and follow them up to win.
She demonstrates cross-managerial skills including Sales and Marketing. She is actively going above and beyond, taking full responsibility and ownership. In that sense she was a great asset to the company and the person on
whom I have always can rely on.
Asim Shaikh
Managing Director Geobear Poland & Nordic
Success stories
Newest Articles & Interviews with business leaders.
As a entrepreneur myself I seek patterns of the success and I’m eager to learn insights from those who have done it!
Read my interviews of business leaders and managers who successfully established their businesses and generously share their experience and advices.
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Let’s meet at Nordic Business Forum, 24-25 September, in Helsinki.
I’m attending Nordic Business Forum 2025 in Helsinki – an event gathering ‘crème de la crème’ of speakers and panelists talking about Business & Leadership!
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Interview with Roberta Lucchetti, Hansen’s Beck certified partner and a business coach.
What means “successful” and how to be at the same time: authentic, mindful and responsible leader? Roberta worked in sales departments for global companies like Salesforce, Workday or Cisco.
FAQ
In this section I answer most common questions about my work & services.
What you can expect during intro call? Is it necessary?
Unless you want, I keep the intro call short: 15-20min max. It’s about tailoring the best offer & pricing for you ASAP:
Proposal & next steps: We’ll outline a clear path forward, including a customized offer or recommendations based on our call.
1. Me: understanding Your Needs: your business goals, challenges, and expectations.
2. You: understanding if my expertise match your needs.
I’ll introduce my approach and how I can tailor my strategies to fit your objectives. If I can’t help, I’ll pass you to someone from my network, who can do so.
3. Open Q&A: You’ll have the chance to ask questions about your concerns, my services and processes.
4. Proposal & next steps: We’ll outline a clear path forward, including a customized offer or recommendations based on our call.
Can I just send an email to request an offer?
Of course! Just make sure to describe all your requirements in detail in the email so I can prepare a tailored offer for you.
What is your marketing toolset?
Wordpress, LinkedIn Sales Navigator + Dux Soup (as a LI lead gen tools), Snov.io (aa a targeting, lead gen and email automation tool), GA, Canva, CapCut, DaVinci Resolve (as a video editing tools), ClickMeeting (webinars), SalesForce (CRM).
Do you have references? Can you proof the projects you have delivered?
Of course! Check out the “Testimonials” section. Additionally, all the people who have provided feedback are open to being contacted via LinkedIn. I’m confident they’ll be happy to share more insights about me and the projects I’ve delivered.
How the cooperation would look like on the daily basis?
I incorporated agile methodology into my working style, in order to ensure the best results and a great working relationship.
We can start small, with an initial project, to evaluate the outcomes and see if our collaboration feels right for both sides. My approach includes regular weekly status meetings to discuss progress and make decisions together, maintaining flexibility for adjustments as needed.
Using agile methodology, I deliver solutions on an ongoing basis rather than waiting until the project’s end, ensuring continuous progress and alignment.