Katarzyna Sarba
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+39 334 235 6854
  • Interview

    Poland market entry – DNA of success – interview with Asim Shaikh, Managing Director of Geobear Poland, Director Nordic and UAE. Insights from those who have succeeded.

    Katarzyna Sarba

    03/15/2025

    A company entering a new market should have a long-term strategy, balancing short-term wins with sustainable growth. The first year is often about brand…

    Continue Reading: Poland market entry – DNA of success – interview with Asim Shaikh, Managing Director of Geobear Poland, Director Nordic and UAE. Insights from those who have succeeded.
  • Interview

    Why Open a Business in Poland – Europe’s AI and Cloud Hub? Insights from Peter Karpinski, Founder of Lyfta Skrot AB.

    Katarzyna Sarba

    02/03/2025

    “(…) The tech ecosystem in Poland has matured rapidly, especially in AI and cloud services, attracting global interest and investment” – says founder of…

    Continue Reading: Why Open a Business in Poland – Europe’s AI and Cloud Hub? Insights from Peter Karpinski, Founder of Lyfta Skrot AB.
  • Events

    Let’s meet at Nordic Business Forum, 24-25 September, in Helsinki.

    Katarzyna Sarba

    01/23/2025

    I’m attending Nordic Business Forum 2025 in Helsinki – an event gathering ‘crème de la crème’ of speakers and panelists talking about Business &…

    Continue Reading: Let’s meet at Nordic Business Forum, 24-25 September, in Helsinki.
  • Interview

    Modern leadership – Interview with Roberta Lucchetti, Hansen’s Beck

    Katarzyna Sarba

    12/29/2024

    What means “successful” and how to be at the same time: authentic, mindful and responsible leader? Roberta worked in sales departments for global companies…

    Continue Reading: Modern leadership – Interview with Roberta Lucchetti, Hansen’s Beck
  • Interview

    Insights from Marcin Jurka, Country Manager, Entrade Poland.

    Katarzyna Sarba

    12/28/2024

    This article is the second part of my series featuring interviews with business leaders who have successfully established operations in Poland. Today, meet Marcin…

    Continue Reading: Insights from Marcin Jurka, Country Manager, Entrade Poland.
  • Interview

    Interview with Fredrik Laurin, Managing Director of Entrade AB

    Katarzyna Sarba

    12/27/2024

    To delve deeper into the topic, I interviewed a leader of a Swedish company providing solutions for HVAC industry, that successfully established BU in…

    Continue Reading: Interview with Fredrik Laurin, Managing Director of Entrade AB
  • Article

    How to select a local market partner?

    Katarzyna Sarba

    12/26/2024

    Your local partner isn’t just a service provider – they’re your local ally. Whenever I talk to leaders or managers who’ve successfully launched their…

    Continue Reading: How to select a local market partner?
  • Article

    SEO isn’t dead – it’s just taking a nap while AI runs the show.

    Katarzyna Sarba

    12/24/2024

    I burst into laughter when chatGPT spit out this after my prompt: “How to build your brand’s visibility in AI search?” (I know, I…

    Continue Reading: SEO isn’t dead – it’s just taking a nap while AI runs the show.

Katarzyna Sarba

Marketing strategist and executive with over 12 years of managerial and hands-on experience. I build and lead communications strategies for technology companies and start-ups (engineering, robotics, machine learning).
I help foreign companies with their market entry in Poland

  • LinkedIn
  • YouTube

Services

  • Marketing Strategies
  • Interim Marketing
  • Marketing as a Service
  • LinkedIn Management
  • Marketing Przemysłowy
  • Market Entry Poland

Contact

  • Partita IVA 02722140064
  • Genova, Italy
  • katarzyna@sarba.marketing
  • +39 334 235 6854
  • Policy

SARBA | markeTH!NK 2024

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